Dynamic duo (and husband/wife) Chad and Diane Hatfield built (and continue to operate) a successful homebuilding/remodeling company in Texas from the ground up – but it wasn’t always roses.
Join Matt, Chad, and Diane as they revisit some of the most challenging times in building Hatfield Builders & Remodelers before joining the exclusive Alair Homes franchise.
In this episode, they discuss:
00:00 Intro
2:40 Background
4:54 Why Chad had to pivot early into remodeling instead of focusing solely on homebuilding.
7:52 How Chad and Diane built their remodeling business off of a single job (and watched it spider web into multiple projects).
9:33 How they leverage relationships with small communities for tons of repeats/referrals.
17:27 The bar room encounter that changed Hatfield’s entire trajectory.
26:03 What to look for when outsourcing your marketing.
32:00 Chad and Diane’s decision to join Alair Homes.
38:36 – Chad and Diane’s #1 tip for anyone in the home improvement industry right now.
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